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Step into Wonderland with our Mad Hatter’s Afternoon Tea

Step into Wonderland with our Mad Hatter’s Afternoon Tea
The door to the Sanderson hotel looks into the lobby showcasing a red lip shape sofa.

Advance purchase

AT SANDERSON

Do yourself a favor and get our best possible price by pre-paying for your stay, when booking a minimum of 7 days in advance.

TERMS AND CONDITIONS

Full pre-payment at time of booking.

Non-cancellable & non-refundable. 

Valid until 31st December 2026

1 night minimum stay

One date change allowed (subject to availability and rate change)

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LIVING THE SUITE LIFE

Book a stay in one of our suites at Sanderson this year and get the VIP treatment in addition to a 10% discount on your stay.

Sanderson London

Valid until 31st December 2026

BOOK NOW
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Meetings & Events

Discover the ideal setting for meetings, events, and parties that break the mould. Whether it’s mingling during cocktail hours in our serene Courtyard Garden or handling business in our sophisticated Boardrooms, our luxurious spaces provide chic and welcoming venues for every occasion.

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Private Dining

Planning a special event? Get in touch and let us help you make it as seamless and successful as possible.

EXPLORE
Large room with glass stained windows and round tables with purple tablecloths and large bouquet centerpieces

WEDDINGS, CIVIL PARTNERSHIPS & UNIONS

Make your special day a celebration at Sanderson with a variety of elegant, picture-perfect spaces that you’ll be able to look back on with delight.

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Parties & Celebrations

At Sanderson, we know how to host a celebration. From milestone birthdays to elegant baby showers, our versatile event spaces provide the perfect setting for a memorable occasion.

EXPLORE
Penthouse at Sanderson London
Large room with big rectangular table with floral arrangements on top and white desk chairs surrounding it

Meetings & Workshops

When it’s time to get down to business, our elevated boardrooms and stylish spaces are designed to shake up the standard meeting. Say goodbye to the usual and hello to workshops and corporate gatherings with a creative edge.

EXPLORE
Cocktails at Long Bar

HELP US PLAN YOUR EVENT

So that we can ensure we get all the details right as quickly as possible, please provide us with a few details:

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FIND US

+44 (0)20 7300 1400

50 Berners Street, Fitzrovia, London, W1T 3NG

event.londonenquiries@morgansoriginals.com

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Our Spaces

BillIard Room

59 SQM (630 SQFT)

Capacity Up To 60 in Reception

A low-key clubby vibe, an antique silver-leafed billiard table, whimsical touches, lodge-like antler furniture, and original 1950s stained glass design by British artist John Piper, paints the picture of the Billiard Room. This space is perfect for meetings, private events, dinners, and wedding receptions.

SUBMIT ENQUIRY
VIEW FLOOR PLAN
Room with beige curtains and long rectangular table with white tablecloth, beige booth with black pillows, glassware, utensils, and large white flowers on table

TERRACE ROOM

16 SQM (167 SQFT)

Capacity Up To 25 in Reception

Beautiful and bright, the Terrace Room overlooks the waterfall and rockery in Sanderson’s Courtyard from its floor-to-ceiling glass doors. This space is ideal for private dinners, boardroom and small meetings and workshops and private party receptions.

SUBMIT ENQUIRY
VIEW FLOOR PLAN

Penthouse

Capacity Up To 40 in Reception

223 SQM (2400 SQFT)

Step from a private elevator entrance into the wildly romantic and dreamlike Penthouse at Sanderson. This spacious and elegantly appointed suite offers a residential ambiance, with striking views of the London Eye – a memorable and unique setting for meetings, receptions, and special events.

SUBMIT ENQUIRY
VIEW FLOOR PLAN
Large room with glass stained windows and round tables with purple tablecloths and large bouquet centerpieces

Weddings

Make your special day a celebration at Sanderson with a variety of elegant, picture-perfect spaces that you’ll be able to look back on with delight. 

Our Spaces

The Gallery

210 SQM (2260 SQFT)

Capacity Up To 100 in Reception

A hedonist’s delight, The Gallery provides tranquility to all who enter. Its miles of diaphanous white curtains can be arranged to create a peaceful, dreamy, and almost cloud-like ambiance for events such as product launches, private dinners, talks, and receptions.

SUBMIT ENQUIRY
VIEW FLOORPLAN

BillIard Room

59 SQM (630 SQFT)

Capacity Up To 60 in Reception

A low-key clubby vibe, an antique silver-leafed billiard table, whimsical touches, lodge-like antler furniture, and original 1950s stained glass design by British artist John Piper, paints the picture of the Billiard Room. This space is perfect for meetings, private events, dinners, and wedding receptions.

SUBMIT ENQUIRY
VIEW FLOORPLAN

TERRACE ROOM

16 SQM (167 SQFT)

Capacity Up To 25 in Reception

Beautiful and bright, the Terrace Room overlooks the waterfall and rockery in Sanderson’s Courtyard from its floor-to-ceiling glass doors. This space is ideal for private dinners, boardroom and small meetings and workshops and private party receptions.

SUBMIT ENQUIRY
VIEW FLOORPLAN
Room with beige curtains and long rectangular table with white tablecloth, beige booth with black pillows, glassware, utensils, and large white flowers on table

PURPLE BAR

33 SQM (360 SQFT)

Capacity Up To 30 in Reception

Purple Bar, with its veritable symphony of purples, lavenders and violets, is a chic and intimate lounge that has become one of London’s hottest gathering places, providing an intimate setting for product launches, receptions, and cocktail masterclasses.

SUBMIT ENQUIRY
VIEW FLOORPLAN

Courtyard

177 SQM (1905 SQFT)

Capacity Up To 130 in Reception

Escape into the Courtyard Garden, a lush open-air oasis brimming with trees and a calming water fountain feature. Guests can drink, dine and relax in this private sanctuary that is unique in all of London.

SUBMIT ENQUIRY
Silver bar with floral arrangements at the top and four barstools all with eyes printed on the back of them

LONG BAR

177 SQM (1905 SQFT)

Capacity Up To 130 in Reception

At some 80-feet in length, Sanderson’s dramatic, glowing onyx Long Bar is at the heart of the Sanderson social scene. A focal attraction that draws the eye, combined with the gorgeous courtyard, it is the most ideal location for drink receptions and social events.

SUBMIT ENQUIRY

PENTHOUSE

Capacity Up To 40 in Reception

223 SQM (2400 SQFT)

Step from a private elevator entrance into the wildly romantic and dreamlike Penthouse at Sanderson. This spacious and elegantly appointed suite offers a residential ambiance, with striking views of the London Eye – a memorable and unique setting for meetings, receptions, and special events.

SUBMIT ENQUIRY
VIEW FLOORPLAN
Large white sofas, white chair, white curtains, and decorative rug in living area in the Penthouse at Sanderson London
Multiple dishes and black salt and pepper shaker sits on a marble tabletop with a glass of wine and woman's hands in the background

Private Dining

Get intimate with a private dinner party hosted by Sanderson.

Our Spaces

BillIard Room

59 SQM (630 SQFT)

Capacity Up To 60 in Reception

A low-key clubby vibe, an antique silver-leafed billiard table, whimsical touches, lodge-like antler furniture, and original 1950s stained glass design by British artist John Piper, paints the picture of the Billiard Room. This space is perfect for meetings, private events, dinners, and wedding receptions.

SUBMIT ENQUIRY
VIEW FLOOR PLAN

Terrace Room

16 SQM (167 SQFT)

Beautiful and bright, the Terrace Room overlooks the waterfall and rockery in Sanderson’s Courtyard from its floor-to-ceiling glass doors. This space is ideal for private dinners, boardroom and small meetings and workshops and private party receptions.

SUBMIT ENQUIRY
VIEW FLOOR PLAN

The Purple Bar

Capacity Up To 30 in Reception

33 SQM (360 SQFT)

With its veritable symphony of purples, lavenders, and violets, Purple Bar is a chic and intimate lounge that has become one of London’s hottest gathering places, providing an intimate setting for product launches, receptions, and cocktail masterclasses.

SUBMIT ENQUIRY
LEARN MORE
Group of five friends in sparkly outfits pose on a large staircase

Parties & Celebrations

We’ll take any excuse to celebrate at Sanderson! From milestone birthday bashes to elegant baby showers, we’ve got diverse event spaces to make your next party unforgettable.

Our Spaces

BillIard Room

59 SQM (630 SQFT)

Capacity Up To 60 in Reception

A low-key clubby vibe, an antique silver-leafed billiard table, whimsical touches, lodge-like antler furniture, and original 1950s stained glass design by British artist John Piper, paints the picture of the Billiard Room. This space is perfect for meetings, private events, dinners, and wedding receptions.

SUBMIT ENQUIRY
VIEW FLOOR PLAN
Purple Bar festive season. Grey Good Vodka cocktails. event space.

The Purple Bar

20 sit down dinner | 40 reception without DJ | 35 reception with DJ

33 SQM (360 SQFT)

With its veritable symphony of purples, lavenders, and violets, Purple Bar is a chic and intimate lounge that has become one of London’s hottest gathering places, providing an intimate setting for product launches, receptions, and cocktail masterclasses.

SUBMIT ENQUIRY
VIEW FLOOR PLAN

TERRACE ROOM

16 SQM (167 SQFT)

Capacity Up To 25 in Reception

Beautiful and bright, the Terrace Room overlooks the waterfall and rockery in Sanderson’s Courtyard from its floor-to-ceiling glass doors. This space is ideal for private dinners, boardroom and small meetings and workshops and private party receptions.

SUBMIT ENQUIRY
VIEW FLOOR PLAN
Room with beige curtains and long rectangular table with white tablecloth, beige booth with black pillows, glassware, utensils, and large white flowers on table

Courtyard

177 SQM (1905 SQFT)

Capacity Up To 130 in Reception

Escape into the Courtyard Garden, a lush open-air oasis brimming with trees and a calming water fountain feature. Guests can drink, dine and relax in this private sanctuary that is unique in all of London.

SUBMIT ENQUIRY

Long Bar

177 SQM (1905 SQFT) 

Capacity Up To 130 in Reception

At some 80-feet in length, Sanderson’s dramatic, glowing onyx Long Bar is at the heart of the Sanderson social scene. A focal attraction that draws the eye, combined with the gorgeous courtyard, it is the most ideal location for drink receptions and social events.

SUBMIT ENQUIRY

Penthouse

Capacity Up To 40 in Reception

223 SQM (2400 SQFT)

Step from a private elevator entrance into the wildly romantic and dreamlike Penthouse at Sanderson. This spacious and elegantly appointed suite offers a residential ambiance, with striking views of the London Eye – a memorable and unique setting for meetings, receptions, and special events.

SUBMIT ENQUIRY
VIEW FLOOR PLAN

The Courtyard Garden

Enter our dreamy, blooming escape from the busy streets of london with alfresco dining featuring seasonal a la carte menu items and an emphasis on sparkling wines

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Featured Offer

Wake up in wonderland

Indulge in a complimentary Mad Hatters Afternoon Tea with us before exploring the wonderland of Soho and the magic of Fitzrovia.

Sanderson London

Valid until December 2023

2-night minimum stay

RESERVE
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MAD HATTERS AFTERNOON TEA

AFTERNOON TEA

Sanderson invites you to tumble down the rabbit hole and discover a tea party beyond your wildest imagination, inspired by the whimsical world of Alice in Wonderland.

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Wake up in Wonderland

AT SANDERSON

Indulge in a Mad Hatters Afternoon Tea with us before exploring the wonders of Soho and the magic of Fitzrovia. Return and hit reset as you enjoy a comfortable overnight stay followed by a delicious breakfast in the morning.

Enjoy Afternoon Tea during your stay between 12pm – 7pm.

Please inform of any dietary requirements 24 hours prior to visit.

Valid until 31st December 2026

Pre-payment required

Must be booked 3+ days in advance

Subject to availability

BOOK NOW

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OFFERS

Mad Hatter's Afternoon Tea in London. Afternoon Tea in Fitzrovia. Best afternoon tea experience.

SANDERSON, LONDON

wake up in wonderland

Can’t get into the city’s most renowned sweet experience? With our exclusive offer, enjoy a guaranteed seat at the iconic Mad Hatters Afternoon Tea followed by a comfortable overnight stay and delicious breakfast in the morning.

Valid on stays until 31st December 2026

BOOK NOW
TELL ME MORE

SANDERSON, LONDON

LIVING THE SUITE LIFE

Book a stay in one of our suites at Sanderson this year and get the VIP treatment in addition to a 10% discount on your stay.

Valid until 31st December 2026

BOOK NOW
TELL ME MORE
The door to the Sanderson hotel looks into the lobby showcasing a red lip shape sofa.
edit

A playground of bold design and social energy in a central spot between Fitzrovia and Soho, with beautiful room terraces, iconic socialising, and legendary afternoon tea and Long Bar.

BOOK NOW

AFTERNOON TEA • CHAMPAGNE

Mad Hatters Afternoon Tea

Tumble down the rabbit hole and discover a tea party beyond your wildest imagination, inspired by the whimsical world of Alice’s Adventures in Wonderland.

Book now
Read More
Large white sofas, white chair, white curtains, and decorative rug in living area in the Penthouse at Sanderson London
Martini at Long Bar with dog portrait
Walk in shower and sink area with marble and gold fittings
Glass stained windows and staircase in background with small tables with multiple candles on them in foreground
Restaurant room with black lighting fixtures, wooden tables, and black leather chairs, greenery and plants in the background
Multiple barstools with eye print on back in a row pushed against a silver bar
Coffee, toast, eggs, green juice on a tray with a magazine open on a white bed
Silver bar with floral arrangements at the top and four barstools all with eyes printed on the back of them
Large room with glass stained windows, large grey staircase, purple pool table
The door to the Sanderson hotel looks into the lobby showcasing a red lip shape sofa.

Drink & Dine

From the whimsical Mad Hatter’s Afternoon Tea to cutting-edge cocktails at Long Bar and timeless flavours at The Restaurant, we offer an array of indulgences for every palate.

EXPLORE RESTAURANTS & BARS

OFFERS

Offers you cannot refuse. Take a look at what’s in store and save on your staycation at Sanderson London.

EXPLORE OFFERS

SUSTAINABILITY

At Sanderson, sustainability is at the heart of what we do. We are committed to reducing our environmental impact, supporting our local community, and embracing responsible practices throughout our operations.

As part of our ongoing green journey here at Sanderson, we have formed a Green Team to spearhead our progress and achievement of our sustainability goals. This policy reflects the continuing journey and our commitment to ensure we operate our business through an Environmental, Social and Governance lens to the benefit of People, Places and our Planet

Tell me more
The door to the Sanderson hotel looks into the lobby showcasing a red lip shape sofa.

You Asked…

We answer

Where is Sanderson London located?

Sanderson London is located in Fitzrovia at 50 Berners Street, just steps from Soho, Oxford Street, and London’s West End.

What kind of hotel is Sanderson London?

Sanderson is a design‑led lifestyle hotel known for its bold interiors, creative atmosphere, and playful blend of modern and baroque style.

Is Sanderson London a good hotel for visiting the West End?

Yes, the hotel is within walking distance of Theatreland, Soho, and Covent Garden, making it ideal for West End shows and central London exploring.

What makes Sanderson London unique?

Sanderson stands out for its iconic design, the famous Long Bar, Mad Hatters Afternoon Tea, and imaginative rooms featuring sleigh beds and freestanding baths.

Who typically stays at Sanderson London?

The hotel is popular with couples, creatives, leisure travellers, and guests looking for a stylish, design-focused stay in central London.

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lady sitting on top of a red chesterfield back rest with a drink on the table.

find us

50 Berners Street, Fitzrovia, London, W1T 3NG

+44 (0)20 7300 1400

sndreservations@morgansoriginals.com

GET DIRECTIONS